What We did

  • Name & Logos
  • Marketing Tools
  • Packaging
  • Business Cards
  • New Website
  • Stationary
  • Website Content
  • Search Engine Optimization (SEO)
  • Customer Acquisition Plan
  • Brand Development
  • Advertising Campaign

 Lolicake

Lolicake is Kingston’s first and newest cake pops specialized bakery. They believe that baking isn’t just an art, and that it is a passion. Their main purpose is to create happiness and their main goal is to share the joy through using the best of ingredients to create pieces of art that are perfectly perfect.

Our goal was to create a brand and aura for Lolicake that fit with their passion to create cake pops, and earn the satisfaction and adoration of their customers. We designed a beautiful logo that highlights their playful and loveable product, as well as several other graphics used on their online social media platforms. We also optimized their website for search engines, and created an effective marketing/brand strategy that elevated their sales performance.

  • FEBRUARY 2014
  • DESIGN: BRANDING | PRINT | WEBSITE | SOCIAL MEDIA
  • MANAGEMENT: WEBSITE CONTENT | SEO
  • STRATEGY: MARKETING | BRAND
  • KINGSTON, ON
  • www.lolicakekingston.com  
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